In an interview with CNBC, actor Edward Norton expressed his belief that linear TV is becoming obsolete and that even live TV content like sports and events will eventually be available through streaming services. Norton suggested that cable companies should prepare to transition into broadband delivery services instead.
Norton emphasized that the younger generation, including his own children, are accustomed to watching what they want when they want, making the idea of scheduled programming irrelevant. He predicted that streaming services like Netflix will dominate the television landscape and become some of the largest networks in history.
As someone well-versed in business and technology, Norton’s insights reflect the inevitable decline of cable and satellite TV. The shift towards streaming platforms, which operate on a merit-based system, is disrupting the traditional model of cable TV. Streaming services like Netflix are prospering because they prioritize customer satisfaction and quality content.
The future of the entertainment industry lies in streaming, as traditional cable TV models struggle to adapt to changing consumer preferences. With the rise of ad-supported streaming platforms and the increasing competition in the market, cable TV’s demise seems imminent.
