This article mentions sexual assault. If you or someone you know needs help, please call the National Sexual Assault Hotline at 800-656-4673.
Sean “Diddy” Combs continues to face financial backlash as one of the largest eyewear retailers, America’s Best Contacts & Eyeglasses, has pulled his “Sean John” line of frames off shelves amidst his mounting legal troubles.
America’s Best Contacts & Eyeglasses, which boasts over 900 stores, directed its locations to remove all Sean John products and replace them with frames at similar price points, according to TMZ.
The company had already begun removing Combs’ line from its online store last month and instructed its physical stores to hold off on selling the frames pending further instructions.
Many companies have severed ties with Combs following a series of civil lawsuits alleging abuse and sexual assault by multiple victims over three decades.
The removal of Combs’ products also follows the release of disturbing 2016 hotel surveillance footage obtained by CNN, which shows Combs violently attacking his ex-partner, singer Cassie Ventura, in Los Angeles.
Combs later issued an apology video admitting to the assault, expressing his regret, and stating his actions were “inexcusable.”
The music producer might also face a federal investigation following Homeland Security raids at his Los Angeles mansion and Miami waterfront home on March 25.
What other companies have cut ties with Diddy?
In the wake of the lawsuits, at least 20 companies have ended partnerships with Combs. Last week, fitness company Peloton stated they are removing his content from all platforms.
On its private Facebook page, Peloton confirmed, “We take this issue very seriously and can confirm Peloton has paused the use of Sean Combs’ music, as well as removed the Bad Boy Entertainment Artist Series, on our platform,” reported TMZ. “This means our instructors are no longer using his music in any newly produced classes.”
The post was a response to a member’s suggestion to purge all Diddy-related classes in light of the allegations.
One day after the raids, Combs sold his shares of Revolt TV to an unnamed new owner, according to TMZ.
More than a dozen companies have withdrawn from Combs’ recently launched e-commerce site, Empower Global, detailed in a report by Rolling Stone.
“This decision was made on the day that Casandra Ventura filed her lawsuit,” said Annette Njau, founder of House of Takura, to Rolling Stone. “We take the allegations against Mr. Combs very seriously and find such behavior abhorrent and intolerable. We believe in victims’ rights and support victims in speaking their truth, even against the most powerful of people.”
In December 2023, Hulu canceled a reality series centered on Combs and his seven children following the lawsuits against him, according to Vulture.
Bloomberg reported that Salxco, which formerly managed Diddy, no longer lists him as a client on its website.
Combs’ partnership with Capital Preparatory Schools, a charter school he co-founded, also ended in November, reported Vulture.
